![]() Most people like talking about themselves and will trust you to guide them to the promised land when they feel you aren't selling them on how great your offering is. Make the presentation more about them and how you can help guide them there and they will be much more engaged. Ultimately, they are hiring you to make them look good in one form or another. Making it centered around them and solving their pain points and less about how great you are is refreshing when you're presenting to any group. We've completely shifted our approach to presentations at our agency and the main driver is making the client the hero. Most of the information you relay leading up to the conclusion should support your point and help your audience find value in your speech. When you're giving a presentation, plan out what you're going to say and make it all lead to one significant point. You don't want to put your audience in this situation. Have you ever attended a presentation that seemed to spin in circles? Odds are, you didn't learn much and felt frustrated when it was all over. If they're an especially busy stakeholder, then you can find ways to deliver more value in a shorter time span, for example. It's also a good idea to consider what mood the attendees might be in when they're listening. Focusing on the attendees helps you clarify your language and ideas, especially if there's anything technical that they may not understand. By taking a step back and thinking about who will be attending our presentation, what's going on with them and what their goals might be, we can tailor our talks to their needs. It's easy as presenters to think about our message and our goals first. Before I have to get up and present, I write out my main bullet points, know exactly what information I need to get across and then practice on co-workers, allowing myself the opportunity to improvise. The easiest way to make that happen is by being yourself. Audiences want to be comfortable watching a presentation and they want to connect with that person. When it comes to a presentation, know your key points, be ready to adjust on the fly and be yourself. ![]() There is also nothing more awkward than watching someone try to get through a presentation they have attempted to memorize word for word. There is nothing more boring than watching someone get up in front of a crowd and read a speech. This type of presentation only happens if you know your material inside and out. ![]() A great presentation (and a great presenter) is one that listens to what people are saying and can evolve in response to this input, even if that means veering far from the script or even throwing away the slide deck mid-talk. Don't just engage them with a few rehearsed questions that get them participating. I've found that achieving the goal of your presentation is a lot easier if you make your audience part of your talk. This is different from focusing on simply delivering content. Know your own objective for your presentation and make it your purpose to achieve that objective. Involving The Audience In The Presentation Brian David Crane, Caller Smart Inc.Ĥ. Practicing will give you this opportunity. Also know when to edit your presentations no one likes a monologue. I've found that by practicing, I have less jitters when it comes to the big day. Practice in front of the mirror, in front of your friends or significant other or in front of colleagues. The one you practiced, the one you gave, and the one you wish you gave." No matter how much you practice your public speaking, you'll always have a few regrets, but putting in that practice before your presentation pays off big dividends. There's a quote by Dale Carnegie: "There are always three speeches, for every one you actually gave. It also makes your message easy to share with anybody. Keeping it simple allows you to control the flow of the presentation no matter which way it goes. The most important thing about your presentation is that it can be easily understood. You don't need to form elaborate explanations about your topic. High-level presentations need to be simple to deliver.
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